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Getting a business up and running takes work and careful planning. This guide was created to help you along the way. Each step of this guide provides sources of information in the form of databases, videos, websites, ebooks more.

SWOT Analysis

Getting Started: SWOT Analysis


Many Industry Research reports now feature a SWOT analysis section. This type of analysis is to help you understand the strengths, weaknesses, opportunities and threats facing a particular industry

 

 

 

 

 

 

 

 

 

Image available from IBISWorld.com

SWOT Analysis

Ariana School of Business on YouTube 

SWOT analysis is a key part of any business and strategic plan. SWOT stands for strengths, weaknesses, opportunities and threats. While strengths and weaknesses are internal origin attributes of the organization, opportunities and threats are external origin attributes of the environment. While Strengths and opportunities are helpful to achieve the objectives, weaknesses, and threats are harmful to achieving the objectives.

 

SWOT (Strengths, Weaknesses, Opportunities, and Threats) Analysis

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